European analysts Webush Morgan have told Gamesindustry website that it does not see Sony’s handheld as being in direct competition with the Nintendo DS. Nintendo has something different to offer with its touch screen and deep library of first party titles, and Sony is not in a position to compete with that offering,” said Wedbush Morgan’s Michael Pachter. His comments were also echoed by IDCs Billy Pidgeon, who said, “I don’t see the PSP as competing with the DS so much as bringing in the core console demographic to handhelds, and the PSP has convergent value as a multimedia player that appeals to that group. Regarding the PSP price cut in the UK, Pachter told Gi. They will continue to lower price as they gain economies of scale, but it’s not likely that the company will price below its marginal cost of production to move a few more units. read more
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